Content Marketing in the Asset Management Industry


According to our research, 89% of asset management firms use content marketing, but less than half have a documented strategy in place for it.

Just how good are asset managers at content marketing? What types of content are being produced? And how is successful content marketing measured?

In this report we look at all these questions, plus:

  • How advanced are processes for producing content marketing?
  • What channels are being used to distribute that content?
  • What types of content are most effective?
  • Where is content marketing really delivering value?

Read this report to find out all this plus more…

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